SIMPLE AND EFFECTIVE DTG
Octane is a smart and effective digital marketing strategy solution that delivers timely and relevant communications directly to your customers and prospects. Quick to implement and easy to use, DTG Octane offers analytically-driven, brand consistent, ready-to-send email campaigns. It’s always on and flexible enough to customize to your local needs.
CONNECT WITH YOUR CUSTOMERS AND PROSPECTS DTG
Octane uses cutting edge technology that allows your dealership to effectively engage with your customers and prospects. DTG Octane employs machine learning predictive models that predict consumer behavior serving up relevant content to each consumer where they are in the buying lifecycle.
IDENTIFY IN MARKET BUYERS
BuyerScout® is the proprietary technology within DTG Octane that detects when your customers and prospects are in-market by collecting and analyzing shopping activity across thousands of automotive websites, email engagement, consumer activity on a dealer’s website combined with a dealer’s offline sales and service data. DTG Octane dealers are notified when their customers and prospects are ready to engage, buy, or service.
POWERFUL RESULTS
• People who engage with DTG Octane targeted communications are 6X more likely to purchase.
• Dealers using DTG Octane see an average linked gross profit per month of $22,000.
• Dealers are experiencing returns of 9X-30X on their DTG Octane investment every month!
For more information about DTG Octane, please contact [email protected].
WHAT DEALERS ARE SAYING ABOUT DTG OCTANE
“DTG Octane always provides us a consistent marketing message and the ROI Analysis is something I appreciate as an owner to see where our store’s at and as LMA president I like to know where our marketing dollars are spent.”
Dan Pulte
Cincinnati LMA President – Pulte Chevrolet
“We have built a great process around the DTG Octane’s Buyer Scout opportunities at our dealership. We look at the way it identifies customers and unsold prospects coming into market by showing us their buying intentions. I then work with the team to have them leverage this intelligence to make our outreach more relevant.”
Katie Troutman
Marketing Director – Village Automotive Group
“The insights from the DTG Octane platform of those who are most likely to buy helps our dealership in determining who to contact, when, and a general idea of how to frame the conversation.”
Rand McHugh
Customer Care – Steves Chevrolet of Oakdale